Joe Kunkel

Joe serves as a Member of Industry Advisory Network at Blue Heron Capital, LLC. He served as the Chief Strategy Officer and Chief Marketing Officer at CarMax from 1998 to December 2012. During his tenure at CarMax, the company’s sales rose from less than $1 Billion to more than $10 Billion, the company’s stock increased in value over 10 fold, and the company was named by Fortune magazine as one of the 100 best companies to work for 9 years in a row. He was one of the top five officers of the company during that time period. Mr. Kunkel served as a Senior Vice President of Marketing and Strategy at CarMax, Inc. from April 2001 to December 22, 2012. He joined CarMax, Inc. in 1998 as a Vice President, Marketing and Strategy. Prior to joining CarMax, Inc. Mr. Kunkel served as the President of Wholesome Kidfoods, Inc. and a Senior Manager with McKinsey and Company. Early in his career, he worked for General Motors and General Electric. Mr. Kunkel has spent over 25 years consulting and leading strategy and marketing teams for a number of different companies.